Sacramento has over 1,200 roofing and home service contractors serving 528,000 residents in California's capital. Homes average 38 years old, and the combination of Central Valley heat, wildfire smoke exposure, and heavy winter rains means roofing and HVAC contractors stay busy. Yet lead costs on Google Ads run $70-$150 per click.
| Source | Cost | Shared? |
|---|---|---|
| Angi | $50-$200 per customer | Yes (3-5 contractors) |
| Google Ads | $50-$150/click | No, but expensive |
| Sold By Agents | $1,800/mo flat | No — exclusive |
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