Salt Lake City's 800+ contractors serve 210,000 homeowners in a metro that's been growing rapidly. Homes average 40 years old, and the combination of harsh winters, spring hail, and summer heat creates year-round demand for roofing, HVAC, and exterior repairs. Google Ads clicks run $65-$120 in this competitive market.
| Source | Cost | Shared? |
|---|---|---|
| Angi | $50-$200 per customer | Yes (3-5 contractors) |
| Google Ads | $50-$150/click | No, but expensive |
| Sold By Agents | $1,800/mo flat | No — exclusive |
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