San Diego's 2,400+ home service contractors compete for 1.4 million homeowners in one of the priciest markets in the country. Homes averaging 40 years old need regular maintenance, and coastal exposure accelerates wear on roofs and exteriors. With Google Ads clicks running $90-$180, contractors need smarter lead generation to stay profitable.
| Source | Cost | Shared? |
|---|---|---|
| Angi | $500-$2,000 per project | Yes (3-5 contractors) |
| Google Ads | $50-$150/click | No, but expensive |
| Sold By Agents | $1,800/mo flat | No — exclusive |
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